Our campaigns combine grassroots community work with digital reach to challenge superstition where it lives — in homes, hospitals, schools, and streets.
A state-by-state campaign targeting the most dangerous health superstitions — from jaundice "cures" to cancer denial. Working directly with ASHA workers and PHCs to replace myth with medicine.
Ahead of the October 2025 solar eclipse, we're pre-empting the wave of food myths, medical myths, and pregnancy superstitions that eclipse events trigger. Live Q&As with astronomers and doctors.
Challenging menstruation taboos that bar women from kitchens, temples, and schools. Partnering with women's collectives, teachers' unions, and gynaecologists to deliver evidence-based education.
Targeting the deadly delay in seeking medical care for sick children due to evil eye, nazar, and ritual remedies. Working with paediatricians and anganwadi workers in underserved districts.
Join with a paid membership to access campaign kits, event invitations, and the volunteer network.
JOIN →Choose a campaign that matches your skills — fieldwork, digital outreach, translation, or community training.
Activist and higher members receive a physical campaign kit — posters, pamphlets, and a field guide in your language.
Document your outreach using our app or WhatsApp bot and contribute to the national impact report.
A school curriculum initiative to integrate critical thinking and myth-busting modules into science classes across government schools in 5 states.
A legal awareness campaign targeting communities where witch hunting persists, in partnership with legal aid NGOs and local police departments in Jharkhand, Odisha, and Chhattisgarh.
Targeting the dangerous proliferation of pseudoscientific "gomutra therapy" for cancer and diabetes patients who abandon evidence-based treatment.
Combated anti-vaccine myths ahead of the national polio drive. Reached 22 states via WhatsApp, YouTube, and community health workers.
A lighthearted but evidence-heavy campaign debunking omen-based superstitions that cause social friction and animal cruelty.
First national menstruation myth-busting campaign. 6-month run across 14 states with school visits, social media, and radio spots.
Emergency campaign during COVID-19 targeting cow dung cures, steam therapy myths, and vaccine misinformation. Reached 1 crore people.
We collaborate with NGOs, government bodies, academic institutions, and media organisations to amplify our campaigns.